How disruption brought order - the story of a winning strategy in the world of advertising

Anglais How disruption brought order - the story of a winning strategy in the world of advertising (édition en anglais)

À propos

Global advertising icon Jean-Marie Dru shares personal insights and anecdotes about his life in advertising as well as lessons learned, revealing how client campaigns for Nissan, Adidas and the Apple iPhone became such unqualified successes. A business memoir and a practical guide to harnessing the power of disruption.

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Categories : Parascolaire > Concours / Examens supérieur

  • EAN

    9780230600690

  • Disponibilité

    Disponible

  • Nombre de pages

    256 Pages

  • Longueur

    24 cm

  • Largeur

    17 cm

  • Épaisseur

    2 cm

  • Poids

    462 g

  • Distributeur

    Olf

  • Support principal

    Grand format

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